SportTechie — Broadcast RSS



English Soccer Clubs Begin Rollout Of Perimeter Ad Technology

A number of top tier English soccer clubs have begun rolling out new technology which has the ability to virtually alter in-stadium advertising when watched on TV. Virtual replacement perimeter technology, as it is called, has been installed at a number of English Premier League (EPL) and English Football League (EFL) teams’ stadiums this season, […]

Continue reading



PlaySight Expands 4K Training Video, Instant Replays To Soccer

After outfitting its technology for a professional soccer team in Germany, PlaySight is expanding its suite of autonomous scouting and coaching tools across the soccer industry. At the Soccerex Global Convention last month, PlaySight co-founder and CEO Chen Shachar pitched the company’s newest cloud-based video technology, SmartField, to European football clubs as a way to […]

Continue reading



Young Fans Are Still Consuming Sports On Cable TV

Despite doomsday reports of people snipping the cable cord, a new study shows sports fans are still turning to traditional live TV to watch games and that younger demographics are using mobile phones as a way to complement — rather than replace — the TV viewing experience. In a poll of 1,000 American adults conducted […]

Continue reading




How A+E Helped Transform NWSL Broadcasts This Season

On Saturday, the National Women’s Soccer League crowned its fifth champion. While it has lately faced inconsistencies with team ownership, the NWSL is the longest-surviving American domestic women’s league. Fans could watch the NWSL Championship on Lifetime and stream the match on myLifetime.com. The season began with a big announcement: A+E Networks invested in the […]

Continue reading