SportTechie — Esports RSS



Study: Women Comprise Nearly One-Third Of Esports Audience

A study around esports found that nearly one-third of the esports audience is currently comprised of women, according to the Esports Advertising Bureau and Magid Advisors. In March, both parties collaboratively examined 1,000 consumers between 16 and 45 who watch movies, television, sports or play video games and have also either watched esports over the […]

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How ESL Is Growing ‘Reach And Relevance’ On Social Platforms

NEW YORK — According to Craig Levine, esports as it currently stands is “big,” but it should still be bigger, the ESL North America Chief Executive Officer. On the heels of ESL’s partnership with Facebook around 1,500 hours of exclusive live streaming content, Levine told SportTechie how the global tournament organizer and media company could broaden […]

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PwC Report: Esports Revenue In U.S. To Nearly Hit $300 Million In 2021

Esports revenue in the United States from last year is forecasted to nearly triple in 2021 and hit $300 million, according to a recently-launched PwC report that analyzes historical data, consumer spending and analysis across 17 different industries. The Global Entertainment and Media Outlook 2017-2021 highlighted a number of key factors for esports growth and […]

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How Tampa Bay Lightning’s J.T. Brown Is Engaging Fans Via Twitch

Anytime J.T. Brown hits the road, it’s “game on” for the 26-year-old Tampa Bay Lightning winger. Brown is always toting his portable Xbox on road trips, and now when time permits, has plans to live stream his gaming sessions via Twitch. And that’s if he has good internet, which is sometimes questionable during life away from […]

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Microsoft’s Beam Rebrands To Mixer With New Game Streaming Features

Microsoft’s game-streaming platform has been rebranded to Mixer, a name that reflects how it seeks to tie more people in together with interactive viewing experiences. The Beam name apparently didn’t do the trick. “We chose Mixer as our new name because it represents what we love most about the service….how it brings people together,” Mixer […]

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