The 2018 World Cup in Russia will feature a new, innovative match ball. On Thursday, Adidas Soccer revealed the Telstar 18, a reimagining of the original Telstar ball used at the tournament back in 1970. It will be the most tech-savvy ball in history with an NFC microchip embedded inside. The chip will allow consumers […]
Facebook founder and CEO Mark Zuckerberg didn’t directly answer a question about his company’s plans for bidding on sports rights but distilled their very ethos and mass appeal when describing the content he would like to include under the social media site’s Watch tab. “We’re going to focus our products on all the ways to […]
The creators of ePlay’s forthcoming augmented reality game are taking players’ headshots and molding them onto 3D models to create life-size avatars that will be dispersed throughout streets, shops and cities. Hold your phone up to see Stephen Curry and higher still to see the much taller LeBron James, or at least a reasonable digital […]
Amazon’s stream of NFL Thursday Night Football games saw a total of 7.1 million views in its first four games, with its reach extending to 187 countries and territories. After reporting at the end of September that the first game it streamed — between the Green Bay Packers and Chicago Bears — drew an average […]
On the day that the U.S. men’s soccer team was eliminated from qualification for next year’s World Cup, inciting an array of condemnations about how the sport is taught at a youth level, a new Kickstarter campaign launched that aims to use technology to encourage more children to play soccer and have fun while learning […]
