NBC Sports Launches Gambling-Like Game for NASCAR
NBC Sports has launched a free-to-play game called NASCAR Pick ‘Em as part of an effort to engage racing fans during the Monster Energy NASCAR Cup Series. The game will...
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What NASCAR’s Emmy Award Says About the League’s Future
NASCAR isn’t usually associated with the Emmy Awards. But this weekend, the league will receive an Emmy for its off-site broadcast production capabilities. And broadcast technology is powering a broad...
What NASCAR’s Emmy Award Says About the League’s Future
NASCAR isn’t usually associated with the Emmy Awards. But this weekend, the league will receive an Emmy for its off-site broadcast production capabilities. And broadcast technology is powering a broad...
NASCAR, Twitter Renew And Expand In-Car Streaming
NASCAR and Twitter have announced an expansion of the live in-car streaming broadcast that debuted during last fall’s 10 Monster Energy Cup Series playoff races. For the 2018 season, one ride-along camera will stream on the social media site for five regular season races — beginning July 7 with the Coke Zero 400 at Daytona […]
NASCAR Live Virtual Reality Deemed Successful With More To Come
NASCAR experienced a couple of firsts at last month’s Cup Series Championship final. Martin Truex Jr. won his first championship, and NASCAR’s digital team livestreamed pre-race events in 360-degree virtual reality. NASCAR accomplished the latter by partnering with Ultracast, which is known for next-level video work at motorsports events. “The goal was probably twofold,” Tim […]