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NBA Strikes New TV Deal Expanding Digital Services

The National Basketball Association announced an expansion in the partnerships with Turner Broadcasting System, Inc. and The Walt Disney Company with a new, nine-year agreement. Under the new agreement, ESPN, ABC, and TNT will televise NBA games starting with 2016-2017 season through the 2024-2025 season. “The Walt Disney Company and Turner Broadcasting share responsibility for […]

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#NBADigitalSeries 2013-14: Chicago Bulls

espn.go.com Joakim Noah may be an All-Star stepping up in place of Derrick Rose, but basketball has always been a team game.The 30 franchises that make up the NBA have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Chicago Bulls. Stay tuned to for ongoing coverage of the #NBADigitalSeries.

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#NBADigitalSeries 2013-14: Indiana Pacers

Paul George may very well be rising superstar and MVP candidate in the NBA, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Indiana Pacers. Stay tuned to SportTechie this month for ongoing coverage...

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#NBADigitalSeries 2013-14: Denver Nuggets

Ty Lawson may very well be an NCAA Champion and one of the more underrated point guards in the NBA, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Denver Nuggets. Stay...

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#NBADigitalSeries 2013-14: Minnesota Timberwolves

Kevin Love may very well be the best power forward in the NBA universe, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Minnesota Timberwolves. Stay tuned to SportTechie this month for ongoing coverage...

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