This week, two teams in the WNBA kicked off their preseason prep with a different than usual scrimmage game. The Washington Mystics and the Minnesota Lynx played what was called an “analytics scrimmage,” a game that is analyzed based on numbers and statistics instead of the rules. Ted Leonsis, owner of the Mystics and the […]
With the NBA postseason inching closer to the 2015 NBA Finals every day, there is another competition between the last four teams that were left standing in the league. The Atlanta Hawks, Cleveland Cavaliers, Golden State Warriors, and Houston Rockets are all still alive in their quests for a championship. While the teams duked it […]
With the NBA Playoffs continuing and the Finals right around the corner, the remaining four teams have all shared the spotlight with their digital engagement strategies up to this point in the playoffs. In some cases the spotlight was clever and creative, but in other times, their strategies raised concerns as controversy arose and brought […]
Like most people, you only have time to read yesterday’s box scores first thing in the morning. Right before Chad walks over to your cube rambling on about “man did you see that call last night? I can’t believe they didn’t T him up!” Dumbfounded you shake your head yes, and blurt out “terrible call!”. […]
NextVR, a California-based technology company, has announced its launch of a new Advisory Board consisting of three inaugural members who will assist in strategizing the company’s future growth. The board’s members include Doug Perlman, Founder and CEO of Sports Media Advisors, Scott Teissler, formerly of Turner Broadcasting, and the Chair, Peter Guber, Founder and CEO […]