Under Armour’s digital fitness empire is turning into a physical empire, thanks to a new deal with Residence Inn. The hotel chain has teamed up with Under Armour’s digital health and fitness network of apps to create running routes for guests at every Residence Inn location. Now, Residence Inn’s more than seven hundred properties in […]
With the opening ceremony less than two months away, the International Olympic Committee (IOC) is inching closer and closer to a launch of their official Olympic Channel—a digital, over-the-top (OTT) network. The new Olympic Channel just announced agreements with 27 International Sports Federations (IFs), some of the big ones being the International Basketball Federation, the […]
Unlike in the United States, Indian television is sparse with the amount of sports coverage that it provides. Only a small variety of sports are actually broadcast on Indian network television, primarily cricket and soccer, and the depth with which they are covered is very shallow. Veqta, a Delhi-based over-the-top (OTT) digital network, are trying […]
