The EuroLeague Players Association has greenlighted its athletes to wear sensor-laden smart shirts during live games. The data will be used exclusively on the HEED social platform to engage fans....
In today’s social media-driven world, leagues, teams, and even athletes themselves have become content producers. The Boston Celtics have positioned themselves as one of the most forward-thinking organizations in this...
EML Payments launched a reloadable payments card on Monday for PointsBet sports bettors in New Jersey. The PointsBet-branded card allows N.J.-based users to deposit funds into gaming accounts and access...
UEFA, the governing body of European soccer, launched a YouTube channel as part of UEFA’s #WePlayStrong campaign dedicated to growing girls’ and women’s soccer across its 55 member associations. UEFA...
Calgary Flames minor league defenseman Josh Healey has developed a new app that allows hockey players to anonymously rate and review their agents and coaches. The platform also gives agents,...