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Puma Unveils Soccer Cleats With Customizable NETFIT Technology

In training for the final race of his career, Usain Bolt sported something new on his feet. Puma’s NETFIT technology offered him a customizable lacing system designed to fit the specifications of his foot. Not only that, the customization allowed him to create a shoe entirely his own. NETFIT technology, originally designed strictly for running, […]

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Puma Product To Be Powered By AI Motion Science Coaching Platform

Lumo Bodytech, which has developed a tech platform for smart sensors and software to optimize performance and address human biomechanics through real-time tracking of body movement, announced it will introduce a product for Puma powered by its artificial intelligence (AI) MotionScience Platform. It won’t be Lumo’s first go-around as far as AI-powered products. Currently on the market […]

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