While some athletic organizations have been trying to keep up with the latest trends in social media and fan engagement, others have been leading the way. One of those teams is Manchester City FC, who has recently become the first club in the world to launch on Facebook Messenger. That same app you use to […]
It may have not been the best kept secret, the announcement Monday of the 2016 U.S. Men’s Basketball Team for the Rio Games, but the folks at USA Basketball, along with their partners like Nike and the NBA, found a way to officially break the news and give every member of the team literally a […]
In October 2016, the Sacramento Kings will unveil their brand-new, $507 million stadium. As well as an impressive array of 84-foot video screens, the Kings plan to integrate a high-capacity Wi-Fi system into the stadium, making it easier than ever for fans to share their experiences via social media. However, faster sharing via Facebook, Instagram […]
The San Francisco 49ers recently sent their newest crop of rookies to Facebook’s headquarters, for a social media training session. A recent Sacramento Bee story profiled the 49ers’ trip to Facebook’s new Menlo Park offices. 49ers rookies were given advice on how they can use social media to help grow their profiles and brands. The rookies also […]
In an NBA Finals that featured a number of lopsided results, the two sides certainly saved the best for last. The Cleveland Cavaliers defeated the Golden State Warriors 93-89 in a thrilling Game 7 in Oakland, CA. It represented the first championship for the city in 52 years and also added to the growing legacy of LeBron […]