How the San Francisco 49ers Engage with Their Fans Year-Round
Now is the time of year NFL fans start to get excited about the upcoming season. The successes and failures of last year are already forgotten. The 2018 schedule came...
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How the San Francisco 49ers Engage with Their Fans Year-Round
Now is the time of year NFL fans start to get excited about the upcoming season. The successes and failures of last year are already forgotten. The 2018 schedule came...
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Just as sports fans have become experts on their favorite teams, those teams have needed to become experts on their fans. Thanks to Umbel, fans are no longer lumped into two categories, die-hards and casuals. With the ability to collect and combine data about what makes fans unique in the form of brand preferences, ticketing […]
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Fox Sports analyst C.J. Nitkowski has called enough Major League baseball games in his broadcasting career to understand what his television audience is looking for. While part of Nitkowski’s job is to inform viewers of what is happening, he prefers to delve deeper into why something is happening. At times, the answer can seem basic. […]