For episode 16 of the SportTechie Podcast with Bram Weinstein, Paul Rabil, the “Lebron James of Lacrosse”, discusses how he is using the platform of professional lacrosse to grow his personal social brand so he can achieve new business and career opportunities. He also touches on best practices for athletes to incorporate their brands into businesses and […]
Technology provider Built.io, which powers organizations’ digital growth, announced its new fan experience initiative that will help sports teams reimagine how they interact digitally with today’s connected fan. The Digital Fan Experience Platform is a combination of three different Built.io products and services, some of which have already been leveraged by the Sacramento Kings and […]
The latest obsession in running is breaking the two-hour marathon time. Nike has developed a team to attempt to achieve the time and now, Vodafone is also joining the challenge. Vodafone has teamed up with the SUB2 project that is combining science and technology to help athletes to achieve their best performance levels. The SUB2 […]
With less than 50 days to go until the T20 Blast regional cricket competition kicks off once more in the U.K., it would appear that the game is, much like many other sports, currently struggling to attract both younger players and also fans. Cricket participation levels among young people in the U.K. have been declining sharply […]
Aaron Gordon’s 2017 Slam Dunk Contest didn’t go exactly as planned — he didn’t progress past the first round of competition — but the engineers who helped create one of the night’s most memorable moments had a far better experience. Gordon and robotics engineering company L.A. Drones, in partnership with Intel, pulled off a first […]