That’s Thomas Healy, Founder of HeadSmart Labs, a Pittsburgh-based startup that focuses on concussion-related research, products, and procedures. Having previously deduced the invariable misuse pertaining to Riddell’s helmets that causes a safety risk, he’s taken matters into his own hands to quantitatively discern Deflategate–both instances, incidentally, directly involving inflation. The video above demonstrates how he […]
Super Bowl XLIX is almost upon us, and there are so many interesting narratives to be excited for. With the highly anticipated matchup looming between the New England Patriots and the Seattle Seahawks, perhaps the most overlooked aspect heading into the game lies off the field in the advertising sphere. Regardless of who one wants […]
Buying tickets has always been a bit of a take-an-educated-guess approach to sit in the best seat for the best price. Even die-hard fans don’t know the pros and cons to each seat in a team arena. But the Dallas Mavericks seem to understand these issues that fans experience. The Mavs have partnered with Tixsee […]
The University of Phoenix Stadium, home of this year’s Super Bowl, has been preparing technological upgrades well in advance of this Sunday’s big game. The vast majority of these installations started during the Arizona Cardinals’ past off-season. The team doled out upwards of $18 million to completely retrofit the venue. Nearly $11 million of which […]
Super Bowl XLIX is here; and this year’s game in Glendale, Arizona will be the most digitally and socially active, and activated, ever. (Yes, we’ll be writing the same thing about next year’s Super Bowl, and so on.) University of Phoenix Stadium is equipped to handle it, while media and advertisers are chomping at the […]
