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Srixon launches new and improved UltiSoft ball

Srixon has unveiled the fourth generation of its popular UltiSoft ball, the model with the lowest compression in the company’s current line up. Designed for golfers with slower swing speeds, the new UltiSoft lives up to its name as the ultimate ball for softness and feel.  The latest model features all-new FastLayer Core technology,  which sees the ball’s inner material get progressively firmer from core to cover to offer added distance while maintaining soft feel. It also features a 338 Speed […] The post Srixon launches new and improved UltiSoft ball appeared first on Golf News.

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Srixon opens new flagship fitting centre at The Hertsmere

Srixon has opened a new Centre of Excellence at The Hertsmere in Hertfordshire which is designed to cater for all levels of golfers looking for the most comprehensive Srixon, Cleveland Golf and XXIO custom fitting experience in Europe. Joe Miller, Srixon Sports Europe’s European Product Manager, said: “The Centre of Excellence at The Hertsmere will allow us to get closer to the end consumer, as well as provide our retailer partners in the south of England with a facility that they […] The post Srixon opens new flagship fitting centre at The Hertsmere appeared first on Golf News.

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