Amazon and the National Football League have tacked on an extra year to a recent deal that makes Prime Video the exclusive home for “Thursday Night Football.” The reported $1 billion a year deal will now run 11 seasons and start with the 2022 season. The announcement came Monday as Amazon was taking part in the Interactive Advertising Bureau (IAB) NewFronts, where platforms pitch media buyers for ad dollars. The existing “Thursday Night Football” tri-cast package between Amazon, Fox and NFL Network, will now expire after this season. Prime Video will carry 15 games per year and one pre-season game per… Read More
Amazon is taking its NFL streaming rights beyond “Thursday Night Football” and into the playoffs. The Wall Street Journal reported Wednesday that the tech giant has reached a deal to broadcast one of two new wildcard games added to the schedule this season. The agreement was reportedly announced to team owners during a video meeting. Amazon inked a multi-year streaming agreement with the NFL earlier this year to renew its partnership, which brings 11 games broadcast by FOX on television to an audience watching on Prime Video and Amazon-owned Twitch across a variety of sites, apps and devices. RELATED: Amazon streams ‘Thursday… Read More
Amazon will kick off its fourth consecutive year of streaming Thursday Night Football games later this week as Tampa Bay visits Chicago amid an unusual NFL season with the ongoing pandemic. Prime members will have access to a couple new features while watching the games. Last year Amazon rolled out a custom version of Amazon’s X-Ray feature that let fans access Next Gen Stats, the NFL’s advanced statistics previously only available to coaches and broadcasters. This season there will be a way to watch replays during the game with Next Gen Stats such as time to throw, running speeds, and… Read More
Sports fans missing baseball, basketball, hockey, soccer and just about anything else that should be in play right now are holding out hope for the return of football in the fall. And Amazon is right there with them, as the tech giant announced Wednesday that it will once again deliver the live digital stream for “Thursday Night Football.” The National Football League and Amazon reached a multi-year agreement to renew their exclusive partnership, which brings 11 games broadcast by FOX on television to an audience watching on Prime Video and Twitch across a variety of sites, apps and devices. Amazon… Read More
There was a limited amount of time to interview Hannah Storm and Andrea Kramer last week, so I made sure to ask the veteran sports journalists about becoming the first all-female duo to call an entire NFL game; what it’s like doing play-by-play and color commentary for Amazon’s Thursday Night Football streams; and how having a viewership across 200 countries and territories changes the way they describe the live action. But as our chat came to a close, Kramer wasn’t ready to end it. “Hold on, wait a minute — Taylor, it’s GeekWire!” said Kramer. “You have to let us… Read More
