SportTechie — Dallas Cowboys RSS



Blue Star Innovation Partners Invests In Darren Woodson’s CounterFind

Once a shut-down, All-Pro strong safety for the Dallas Cowboys, Darren Woodson is going back on the defensive. In 2017, he became the founder of the software company, CounterFind which tracks and eliminates ads selling counterfeit merchandise online. The company, still in its infancy, just received an investment from the Blue Star Innovation Partners, a fund […]

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Dallas Cowboys Owner Jerry Jones Acquires compLexity Gaming

For a while now the Dallas Cowboys have had a reported interest in esports. The team had partnered with Epsilon, a marketing ad agency, to determine potential advantages of buying an esports franchise. Now, team owner Jerry Jones has done so. Jones, along with real estate mogul John Goff, have purchased competitive gaming organization compLexity Gaming. […]

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STRIVR CEO: Dallas Cowboys Use Virtual Reality In Addition To Weight Room

CHICAGO — The growth of STRIVR, a leader in virtual reality human performance training, is well documented. Their expansion into various segments of the NFL includes referees using the tech to train along with partnerships with teams like the San Francisco 49ers, New York Jets, Dallas Cowboys and more. Last week, STRIVR CEO Derek Belch (a […]

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Emmitt Smith, Technology To Help Low Vision Fan Watch Dallas Cowboys

Pro football all-time leading rusher Emmitt Smith has been leveraging his fame to connect people with telecommunications giant AT&T. His latest endeavor involves a relatively new AT&T-backed startup called Aira. Aira, founded in 2014, is the creator of smart eyewear for blind and visually impaired people. Aira makes glasses with a sensory button on the […]

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USA Football Selects Blue Star Sports As Official Technology Partner

Blue Star Sports and USA Football announced on Tuesday a five-year exclusive partnership which will see the youth sports systems integration and technology company change the way a governing body communicates with its member organizations. Frisco, Texas-based Blue Star Sports, which is led by Founder and Chief Executive Officer Rob Wechsler, is now USA Football’s Official Club, […]

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