All across America, millions of fans gather in stadiums, living rooms and sports bars each week to cheer on their favorite teams. As far as brands go, sports teams are pretty hard to beat when it comes to customer loyalty. In the U.S., there are thirteen cities and metro areas with at least one team […]
The sports world came alive on social media to celebrate the retirement of Kobe Bryant earlier this month. As one would expect, this garnered enormous social media buzz for the Laker superstar and his sponsor, Nike. #MambaDay was the hashtag used to capture the closing of a successful NBA career and it generated huge impressions. Get The […]
This past weekend US Women’s soccer superstar, Alex Morgan, and her social team used the Facebook Live API to broadcast the home opener of her club, the Orlando Pride. To pull this broadcast off Facebook worked with the National Women’s Soccer League to pull in their current digital feed, which was previously streamed on YouTube. […]
Facebook “chatbots.” No, not those AOL Instant Messenger chatbots of the mid-2000s—these chatbots will actually have the capability to interact with a business customers, leading to a wealth of possibilities for sports organizations and tech companies alike. Similar to the old AIM chatbots, these use special software to interact with a user, like how an […]
Revl, a San Francisco based company has introduced the Revl Arc, which is being self-described as the world’s smartest action camera. They are entering a crowded market, but with the Arc’s built in stabilization capabilities and 4K video, Revl should have action sports fans everywhere excited. The Revl Arc has an array of unique features, […]
