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App Report: Under Armour Outperforms Nike, Fitbit In User Sentiment

ARC, which is the research arm of digital testing company Applause, recently examined 4,500 health and fitness apps across more than 1.5 million consumer reviews. Among its findings — which didn’t take into consideration the number of app downloads — were that Under Armour outperformed other major brands such as Nike and Fitbit in user […]

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Samsung Wearable Devices To Support Under Armour Fitness Apps

Samsung and Under Armour announced a collaboration at CES last week which will see the mobile technology company’s wearable devices and smart watches support Under Armour fitness apps. All of four of the apps — UA Record, MyFitnessPal, MapMyRun and Endomondo — are part of Under Armour’s Connected Fitness suite and will work in tandem […]

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