On Wednesday, Turner and Snap, Inc. announced an expansion of its existing relationship, which now will include digital sports media company Bleacher Report receiving its own Snapchat Discover Channel in January. The Channel, which will officially launch on Jan. 4, 2017, will include a mixture of videos, images, animations and other creative graphics across the world of […]
AUBURN HILLS, Mich. — The Detroit Pistons are the latest professional U.S. sports team to leverage gamification in order to further engage fans. On Monday, the team officially rolled out a new game experience, dubbed “One-On-One with the Detroit Pistons,” becoming the first professional sports franchise to engage fans through interactive video technology. According to Charlie Metzger, […]
CBS and the NFL announced a multiyear deal Thursday as CBS All Access landed streaming rights for NFL on CBS games, including preseason, regular season and postseason. The new deal begins Sunday. It is the first time the NFL has given a television rights holder streaming capabilities on a stand-alone service. “We are very pleased […]
La Liga, the top soccer division in Spain, and Microsoft recently entered into a “global alliance,” it was announced Wednesday. Through the partnership, Microsoft becomes the Official Technological Partner of La Liga and will help further change the digital experience for the league’s 1.6 worldwide fans. With the assistance of Azure, Microsoft’s cloud platform, fans will […]
Daniel Tate wants Mercer Athletics to be one of the “trendsetters” when it comes to live streaming sports content. It’s why Mercer recently partnered with Facebook to live stream Tuesday’s men’s basketball game against Davidson at Hawkins Arena, making it the first individual school to broadcast a Division I college athletics event exclusively via Facebook Live. “We […]
