Each season NFL teams are trying to get seen or heard in the noisy social world on many different social media platforms. And with the virality of photo content, Instagram is one of the biggest digital marketing focuses for teams. Brands have often taken the route of using Instagram to show behind-the-scenes images to populate […]
Nowadays, social media has become a part of every sports team’s identity. Whether they use social platforms to reach out to fans, or to maintain a more corporate image, the online audience is judging every move. With this in mind, leagues like the Barclay’s Premier League in England are taking action and have set up […]
American interest in soccer has been steadily increasing for years now. Since the U.S. hosted the 1994 FIFA World Cup, many Americans started to appreciate that soccer, rather than being a passing spectacle every four years, was actually worth following throughout the year, every year. Figures show that the rise of the MLS has resulted […]
The St. Louis Cardinals have launched their new instagram video series, #BirdToTheFuture, promising a fun and engaging experience for fans. The videos will be celebrating the team’s history, their museum collection, and will star Fredbird, John Rooney, Bill DeWitt, Red Schoendienst, Ozzie Smith, Matt Adams, Lance Lynn, Sir Adam Wainwright, and their broadcast team,. The […]
The NBA and Broadband TV have announced that they will continue their relationship after first teaming up in 2009 for the management of fan-uploaded content on YouTube. BroadbandTV will use software to detect clips containing NBA property and place ads in between those clips. The NBA channel on YouTube boasts 5.6 million subscribers and more […]
