Official FIFA World Cup sponsor McDonald’s is aiming to take advantage of this summer’s tournament through a range of activations. The latest is trying to anticipate when fans might become hungry...
Official FIFA World Cup sponsor McDonald’s is aiming to take advantage of this summer’s tournament through a range of activations. The latest is trying to anticipate when fans might become hungry...
From ballparks to soccer stadiums, traditional, static advertising is being replaced with green screens and electronic displays, giving advertisers more creative room and opening multiple revenue sources for venue operators....
From ballparks to soccer stadiums, traditional, static advertising is being replaced with green screens and electronic displays, giving advertisers more creative room and opening multiple revenue sources for venue operators....
Jim Hopper and Peter Wells started an experiential marketing tech company called M-ND four years ago. It was born out of a realization that there was a key interaction between a person’s mobile device and their everyday life. Since its inception, the company has helped major brands and teams like the Philadelphia Eagles connect with […]
