NBA Golden State Warriors sharpshooter Steph Curry is relaunching his YouTube channel after a four-year hiatus with a new web series called 5 Minutes From Home. In a trailer video posted to his account on Wednesday, Curry said the short-form show, which begins May 1, will include interviews with a revolving set of surprise guests, […]
People don’t watch the Olympics in the same way they used to. Because of that, NBC Sports has come up with different ways to reach viewers, specifically the younger demographic. One partnership that came to fruition was with musical.ly, a popular mobile platform with entertaining short videos. And it delivered more than 25 million engagements […]
One reason why Instagram shot to mainstream popularity years ago was because it gave once out-of-touch celebrities and athletes the ability to interact directly with fans by providing a peek inside their personal and professional lives. Now, a six-year-old social platform promoting athleticism and fitness is hoping to do the same — and it has […]
Most of the best professional athletes have sponsorship deals with sports apparel companies, some even have shoes named after them and others are spokespeople for large corporations. But very few can say that they have their own social media platform—Golden State Warriors superstar Steph Curry is one of the rare athletes that have one. Get […]
