NEW YORK — To meet the brother creators of Game of Zones — the animated Game of Thrones-themed NBA parody you didn’t know you needed — is to understand the origin of the show’s smart perspective and quirky humor. The show’s fifth season debuts Thursday, infused with the fraternal banter and cohesive vision one can […]
Nike will begin testing a connected shoe this week that will build upon their technology in fan NBA jerseys and unlock perks for NikePlus members. The company announced Wednesday that NikePlus members in New York City will be able to purchase Nike’s first-ever connected sneaker, called AF1 NikeConnect QS NYC, via the Nike SNKRS app. […]
A new type of athlete officially became part of the NBA family this week, with NBA Commissioner Adam Silver crystallizing the league’s focus on esports and welcoming 102 gamers to the NBA 2K League at its official draft on Wednesday. At Madison Square Garden’s Hulu Theater, Silver referred to the NBA 2K League, the first […]
Yesterday was the inaugural draft for the NBA 2K League, an important milestone in a traditional sports league’s first major push into a parallel esports world. The new league offers fans the experience of watching the best NBA 2K players in the world manipulate (digitally speaking) the best basketball players in the world in a […]
NEW YORK — While outlining his vision for the concept of microtransactions being implemented into NBA League Pass next fall to allow fans to purchase small segments of live action instead of whole games or seasons, commissioner Adam Silver hinted at the possibility of expanding the concept to gambling if the upcoming Supreme Court ruling […]
