It seems that every week a different NFL or college football team picks up virtual reality to train their players. The Dallas Cowboys did so a few weeks ago, and Jameis Winston and the Buccaneers are looking for a suitor, as you are reading this. Former Minnesota Vikings punter Chris Kluwe imagines the future of […]
Late last week the Arizona Cardinals announced that they will be leaving behind the traditional paper playbook, and will instead have personnel within the organization utilize Microsoft devices, such as the Microsoft Surface Pro 3 Tablet. The NFL recently signed a five-year $400 million deal with Microsoft, which is why the staff of all organizations […]
Storytelling equals marketing. This equation is unquestionably true as E = mc2. Yet, marketers don’t have to be Albert Einstein to realize that they need to add math to this formula, especially considering the current climate’s convergence with new age technologies as a foregone conclusion. Persado, a New York City-based software company, produces its own […]
For the avid fan, the upcoming NFL season may seem light-years away. But for Jameis Winston and the Tampa Bay Buccaneers, the less than two months before their first preseason game appears eerily close. In an interview with Buccaneers offensive coordinator Dirk Koetter, FOX Sports’ Alex Marvez confirmed that the Buccaneers are looking into using a […]
Sports events tend to leave massive environmental footprints with huge amounts of energy consumption and greenhouse gas emissions. Not to mention, they produce trash amounts in the tons. These are the main reasons why the Sports and Environment Program, created by UN Environment Programme (UNEP) in 1994, which makes a global effort to promote environmental […]
