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SAP, Team AkzoNobel Capture Biometric Data During Volvo Ocean Race

For many years, the main focus of professional sailors has been weather and wind patterns, as well as route. Sailing Team Germany, for example, partnered with SAP to garner advanced sailing analytics in preparation for the 2016 Rio Olympics. But what about the sailors themselves? Team AkzoNobel used SAP SE’s biometric sensors at the Volvo Open Race […]

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The NHL is Phasing Hockey into an Enhanced Statistical Future

Last Friday the National Hockey League officially debuted their “enhanced statistic” database. This database comes from the NHL’s new partner with SAP as they plan to create a statistics mecca for the hockey world. A plethora of statistical data has been provided to fans through this website. Along with the statistics is an informational section to educate fans […]

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Why Sports Sponsorship Is Valuable for Corporate Tech Companies

Whether you’re in the largest NFL stadium, or a local minor league baseball stadium, all teams are profitable with the help of corporate sponsorships. From the stadium billboards, to small free giveaways, businesses are constantly trying to reach fans and make an impact on them at a sporting event. But with the threat of the […]

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