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Ex-NFL Player Jo-Lonn Dunbar Launches Prime Fitness App

A few years back, Jo-Lonn Dunbar was in Miami prepping for another NFL season. The former Super Bowl champion was working out with fellow players D.J. Williams, Jonathan Vilma and Jimmy Graham. “We were all there working our asses off getting ready for the season and a couple kids just asked me and Jonathan a […]

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Spartan Race Latest To Partner With Facebook Watch

The endurance-focused obstacle racing series, Spartan Race, is set to kick off a new partnership with Facebook that will feature live video streaming coverage of races, starting with the Spartan World Championship. Spartan teamed up with Facebook and its new Watch video platform to broadcast live events through the 2017 Spartan season. The Spartan Race Facebook […]

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Strava Will Now Automatically Upload Workouts From Select Machines

Strava, the social network for athletes that recently tapped Instagram executive James Quarles to serve as its chief executive officer, announced a number of partnerships with gyms and fitness apps this week as it seeks to widen the scope of its service and allow users to track workouts from select exercise machines. The company announced […]

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How The Pac-12 Uses Crossposted Facebook Videos To Grow Audiences

In an attempt to grow its audience, the Pac-12 Network, a media organization owned by the 12 schools in the conference, deployed a relatively new content strategy offering from Facebook: crossposted video. Crossposted video makes it possible to share a video post across a number of pages that are managed by different owners, and then to […]

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