A few years back, Jo-Lonn Dunbar was in Miami prepping for another NFL season. The former Super Bowl champion was working out with fellow players D.J. Williams, Jonathan Vilma and Jimmy Graham. “We were all there working our asses off getting ready for the season and a couple kids just asked me and Jonathan a […]
The endurance-focused obstacle racing series, Spartan Race, is set to kick off a new partnership with Facebook that will feature live video streaming coverage of races, starting with the Spartan World Championship. Spartan teamed up with Facebook and its new Watch video platform to broadcast live events through the 2017 Spartan season. The Spartan Race Facebook […]
Strava, the social network for athletes that recently tapped Instagram executive James Quarles to serve as its chief executive officer, announced a number of partnerships with gyms and fitness apps this week as it seeks to widen the scope of its service and allow users to track workouts from select exercise machines. The company announced […]
In an attempt to grow its audience, the Pac-12 Network, a media organization owned by the 12 schools in the conference, deployed a relatively new content strategy offering from Facebook: crossposted video. Crossposted video makes it possible to share a video post across a number of pages that are managed by different owners, and then to […]
U.K. subscription TV channel BT Sport has announced it will stream a portion of its rugby union show, Rugby Tonight, for free on both Facebook and Twitter, for this season’s Aviva Rugby Premiership. The first 15 minutes of the program will be available on BT Sport Rugby’s Facebook and Twitter feed. In this segment, it […]