As the Golden State Warriors prolong their season-long dominance into the NBA postseason, the battle between StubHub and Ticketmaster brews under the surface–one in which presents potential, drastic effects going forward in the sports ticket marketplace. The reseller versus the original seller. The former company confines a scalper’s ability to drive up the retail prices […]
Stubhub will soon be the exclusive ticket re-seller for venues like the Staples Center with their recent partnership with AEG
The secondary ticket market used to be very simple. If tickets for a concert or a sporting event were sold out, fans went to the venue prepared to pay a lot of money, and looked for a scalper hoping to get one of the sought-after sold-out tickets.
The resale market changed forever in 2000 when Stubhub was created—setting up an online national ticket re-selling community. Sometimes tickets were priced greatly above their face value, but often tickets for less desirable events could be purchased at a fraction of the original cost. In 2007, EBay bought the company for $310 million.
