With its Create Change campaign, Microsoft has begun backing five NFL stars’ charitable causes. Von Miller (Von’s Vision), Russell Wilson (Why Not You Foundation), Martellus Bennett (the Imagination Agency), Greg Olsen (the HEARTest Yard) and Richard Sherman (Blanket Coverage) have each started organizations relating to causes close to their heart. Partnering with all five players, […]
Microsoft and the NFL’s partnership has been getting quite cozy in the past week. Just a few days ago, Microsoft unveiled the details of their NFL App, which included the virtual integration of tracking devices in each player’s shoulder pads. More recently, Microsoft announced that they will no longer be providing Surface Pro 2 Tablets […]
Rondo Estrello, Flickr
The NBA has always move quickly when it came to technology. They embraced replay when other major sports leagues continue to have trouble with blown calls in major games. They embraced YouTube to get their product on the devices of fans worldwide and they have shown a clear goal to grow the game globally and get its biggest stars overseas.
They now have also become the first major league to sign a technology partnership.