DRIVN, a mobile sports and fitness startup, has recently partnered up with the region’s top men’s hockey programs including national champions Providence College, Boston College, Boston University, and Harvard. These teams are using the new mobile coaching app to enhance their 2015-2016 NCAA Championship performance DRIVN is a mobile app with aims to improve team […]
The PGA TOUR has recently made more tech-based efforts to attract more fans and engage their existing ones. A few days ago, Microsoft partnered with the PGA TOUR to provide new data-driven fan engagement. Now, the PGA TOUR wants to further this engagement to fans worldwide with the signing of iQIYI as the official Digital […]
As part of the NFL’s massive advertising and marketing campaign for Super Bowl 50, the NFL produced and is now releasing a video series entitled “NFL Next” on the NFL.com website. The video series is showcasing the NFL’s commitment to advancing the use of technology within the sport. Part of the innovation that the series […]
Whether on the field, in the locker room, or at stadium turnstiles, communication has always been key in sports. It’s even more important in a school environment, where coaches and athletic directors need to communicate not only with students but also with their parents. We’re all passionate about youth sporting endeavors, and we want to […]
Earlier today, the NBA announced news of a major content and marketing partnership with Verizon. The deal crowned Verizon as the Official Wireless Service Provider of the NBA and all of its respective branches (WNBA, NBA D-League, and USA Basketball). In addition, Verizon became the title partner of the NBA All-Star Slam Dunk Contest, ousting Sprite—a […]