Imagine having a piece of Lionel Messi’s cleats in the recycled fibers of yours; imagine never creating waste when you toss your old pair; imagine Adidas’ Sport Infinity. “Farewell to recycling—it is now time for infinity-cycling,” is how Adidas likes to say it. Sport Infinity, their newly-announced 3-year research program, aims to create a soccer […]
GPS tracking technology has flown to the top of the sports tech industry in recent years for its ability to monitor athlete performance and health. With the help of satellites, the technology tracks things like distance run throughout a sporting match and at what speed. Last week it was announced by the Brisbane Times that […]
Home Box Office Inc.’s new boxing unit, Punch Force, recently got a patent for boxing gloves that will measure the force of punches and transfer the information to a database. Granted by the United States Patent and Trademark Office, this patent’s technology allows HBO to track a wide range of information that helps to analyze […]
In the ever crowded music streaming space, these services must find ways to cement their respective differentiation cases to consumers–if they’re to gain meaningful traction that’ll lead to monetization. One often-overlooked company in this sector, Samsung Milk Music, thinks tapping into sports will make its product stand out. Since the start of this college football […]
The St. Louis Cardinals recently took a huge step in bringing baseball into the modern era by using what seems to be an everyday tool in 2015—the iPad. Major League Baseball recently allowed teams to start using iPads in the dugouts to condense their vast scouting information, and the Cardinals were one of the teams […]