It was reported earlier this month that BT Sport, in response to their struggling ratings, would be broadcasting the UEFA Champions League and Europa League finals via YouTube. The decision to team up with the online video platform was so they could make the games as accessible as possible and hopefully bring in more than […]
Just last season the NFL finally created their own YouTube channel, putting content like in-game highlights, game previews and analysis on the Google-owned, video-sharing site. Now, a year after making the initial partnership with the platform, the NFL is ramping up their relationship with YouTube. The NFL announced that they will be making available some […]
On May 18th 2016, BT Sport in the UK streamed the Europa League Final for free on its YouTube channel. The move signaled a shift in how broadcasters will provide their customers with content. The deal BT Sport struck with the Google owned online video platform provided the broadcaster with record audiences for Europe’s second […]
The biggest game in world club soccer, just got bigger. The Google owned online video platform YouTube, reached a deal with BT Sport to live stream the UEFA Champions League Final on May 28th and the Europa League finals on May 18th, for free. Get The Latest Football Tech News In Your Inbox! BT Sport […]
With the increasing popularity of live streaming and the growing trend of “cable cutters,” Yahoo has been one of the companies trying to be at the forefront of this movement towards online television. They were the first digital media group to buy the rights to an NFL game—the Bills vs. Jaguars matchup last October in […]
