For better or worse, baseball is a game that has for the most part remained in the past. However, one equipment company is looking to help modernize the game through technology. Last September at the Little League World Series, Easton, a developer of baseball and softball equipment revealed a brand new product called Torq. The […]
Statcast, which we have covered before, will be making its official television debut tonight during MLB Network’s broadcast of the Cardinals vs. Nationals game. Already used by front offices within the league, Statcast will now be available for all MLB Network Showcase games. The technology which fans were able to see for the first time during […]
Communication between athletes and coaches at the University of Texas at Austin is about to become more streamlined. The University of Texas at Austin’s athletics program announced a licensing agreement with Teamworks last week. Teamworks is a provider of collaboration and communication software that allows coaches to micromanage their players and staff members. Coaches have […]
“We just made a limited number of Game 2 tickets available for $45. Get them exclusively on Twitter” This is what the Atlanta Hawks tweeted Monday afternoon, a day after their Game 1 victory over the Brooklyn Nets. In their tweet, there is a link that allows their Twitter followers to select and use a […]
San Diego Padres Director of Content, Jesse Agler, chatted with Neil about why the Padres seek to be the source of all the content a Padres fan could want and need. This objective places keeping fans closely engaged above all else as content marketing rules the day for the Padres, as opposed to some of […]
