Twitter. Instagram. Facebook. Snapchat. All social media outlets that are vying for the attention of Generation Y and beyond, and major companies are all taking notice and figuring out how to get into the action. In particular, Snapchat has launched a new content service called “Discover,” which enables large corporations to engage with its users, […]
The race to takeover the automobile industry by the tech giants in Silicon Valley accelerates by the day… Whether it’s electric cars or completely autonomous ones, the ambition and capital exists to drastically disrupt an age-old space. Lately, the movement surrounding such an endeavor has ramped up–at least the conception of it starts to become […]
Many NFL stadiums were inspired by the design of the Roman Colosseum in order to enhance the fan experience, and highlight the action taking place on the field. Over the decades, a handful of these stadiums, which have housed some of the most iconic athletes and most memorable games, have taken on unique personas and […]
During last week’s NBA All-Star Weekend that was held in New York City, the SNKRS pop-up shop turned basket and sneaker fanatics heads. Among the many highlights from this Nike pop-up store that was made to look like a Nike shoe box covered by LED lights, was the introduction of a new app for those […]
In preparation for the ICC Cricket World Cup 2015, the International Cricket Council (ICC) unveiled the new ICC CWC 2015 Match Centre, powered by SAP HANA and Analytics. With this Match Centre, SAP is providing fans with 40 years of Cricket World Cup historical data, allowing them to follow games more closely than ever through […]