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MLB Pop-Up in London Lets Fans Experience Baseball Through VR

Baseball has always been known as America’s pastime. It has also seen extreme success in Japan, and Major League Baseball saw over the last few months how the sport fares elsewhere, with a pop-up store in downtown London, baseball’s first retail space in Europe. The store opened in September and is open until the end of […]

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NFL Chooses Not To Live Stream Next Season’s Three Games In London

Last season, the NFL experimented with live streaming for the first time by selling the broadcasting rights for the International Series Buffalo Bills vs. Jacksonville Jaguars game in London to Yahoo. The NFL held the stream up as a success, counting 15.2 million unique viewers during the course of the game. But with three International […]

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NFL Makes Move To Broaden Its Digital Content Throughout Europe

Deluxe Entertainment Service Group Inc. announced a three-year contract with the NFL to broaden digital content distribution throughout Europe. Deluxe’s contract with MP & Silva will enable broadcasters to deliver live NFL games to that region with an IP-based platform MediaCloud. From a financial standpoint this is poised to be a cost-effective digital content delivery service for […]

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