Monday, Aug. 5, 2019 – A roundup of some of the key sports technology stories you need to know, including SportTechie’s own content and stories from around the web. VSiN...
The Players’ Tribune will launch a new weekly show on Twitter on Monday night in which star athletes will answer questions from fans in a live direct-to-camera format. The show, called #Verified, will kick off with Cincinnati Bengals wide receiver A.J. Green at 7:30 p.m. ET, followed by Minnesota Timberwolves center Karl-Anthony Towns, Atlanta Falcons […]
Wearable company Fitbit and the Minnesota Timberwolves have inked a three-year partnership, making the San Francisco-based company the Official Wearable and Official Sleep Tracker of the NBA franchise along with the WNBA’s Minnesota Lynx and the NBA Gatorade League affiliate Iowa Wolves. As part of the broader sponsorship deal — which will include branding via […]
As much as sports franchises market their players to appeal to fans, there’s much more to them than simply trying to drive ticket sales or TV ratings. Teams represent the very heartbeat of their respective city. Fans attach themselves to them insofar as looking for hope and inspiration. The glamorization of sports notwithstanding, this same […]
Kevin Love may very well be the best power forward in the NBA universe, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Minnesota Timberwolves. Stay tuned to SportTechie this month for ongoing coverage...