Felix and Paul Studios, a Montreal-based company, is an industry-leading technology platform for virtual reality filming. Together with Facebook, Felix and Paul Studios are releasing a five episode series, “Striving for Greatness,” staring LeBron James. The first video, published on September 23, takes fans into a 360-degree representation of James’ training. It puts you right into […]
The 2015 NBA Finals had over 98 million video views. There are 33 NBA players with more than one million fans on Facebook, led by LeBron James with 33 million fans; these are staggering numbers that the NBA could not ignore. Since working with Facebook in 2007, the NBA has been able to target more […]
“He will have limited success at the next level – do NOT rely on him to run your team.” This is just one of the few NBA Draft Report comments made in 2009 about 2015’s NBA MVP, Steph Curry. Recently, Curry was featured in a commercial for CoachUp, a startup organization Curry acquired substantial equity […]
Andre Iguodala had a busy summer. On June 16th, the Golden State Warriors were crowned NBA Champions and Iguodala earned Finals MVP honors. On July 20th, Twice, the first company in which he invested was acquired by eBay. And on August 8th, he married longtime girlfriend Christina Gutierrez. Not to mention the countless media appearances […]
Wilson just became a major name in sports equipment to release a “smart basketball” with their Wilson X Connected Basketball. The ball features a small sensor that connects to the Wilson X Connected Basketball smartphone app via Bluetooth, and allows the shooter to track made shots, missed shots and shot range. The ball is designed for […]