Nike’s new Flyease technology is game changing. No, not in the literal sense of the word—in fact it might be better described as life changing. For a few years now, Nike Senior Director of Athlete Innovation Tobie Hatfield has been working on a pair of shoes that a person can tie with only one hand. […]
GE Healthcare and the National Basketball Association announced a partnership to promote both orthopedic and sports medicine research to benefit the health of all basketball players, whether amateur or professional. The partnership will primarily focus on the joint health of NBA athletes, and how detrimental fatigue is to the body. Furthermore, this partnership is centered on […]
Twitter has long been the favored social media platform for breaking news, and yesterday’s DeAndre Jordan moratorium debacle could not be explained with any other platform. For those that missed it, the week-long NBA moratorium period ended last night at midnight, meaning that NBA teams could finally sign free agents, instead of merely negotiating with them. […]
Canadian tech startup, Onyx Motion Inc. has launched a crowdfunding campaign to release The Swish App, the world’s first digital basketball coaching app for smart watches. The founder Marisa Wu, an engineering student at the University of Toronto, created this smart tech with motion sensors so that basketball players could analyze their technique on their own. Swish […]
Tracking athletes to generate actionable data and then translating that data into digestible visualizations for coaches and players has become one of the most important technological developments to ever impact sports. Player tracking has made its largest impact in the NBA where the league has made it a point to track every single player and ball movement for […]
