The NBA and Verizon announced on Wednesday the expansion of its content and technology partnership that includes the streaming of NBA League Pass games to Oath’s Yahoo Sports, enhanced Yahoo Fantasy experiences, and the development of augmented reality experiences on Verizon’s 5G network. NBA League Pass brings live out-of-market games to Yahoo and other Verizon […]
Kevin Durant and the Thirty Five Media company he owns is partnering with YouTube to help athletes launch their own YouTube channels and create sports programming. Durant has found success on his YouTube channel that launched in April, racking up more than 21 million views and 587,000 subscribers while live streaming his time in the Bay […]
The NBA Store is borrowing from Amazon’s self-service locker kiosk idea and now letting people who purchased goods from the online NBA store to pick up their purchases at the league’s flagship brick-and-mortar store in midtown Manhattan. Apex Order Pick-Up Technologies, which makes these kiosks for a number of clients in the foodservice and retail […]
NextVR is a company on the forefront of the virtual reality industry as its goal is to provide a better way to experience sports. In particular, it is focused on improving the live experience. “We are by a wide margin the most regular broadcaster and operator of live virtual reality,” said David Cole, the Co-Founder […]
In 2018, esports and traditional sports will continue to intersect, internet companies will double down on media rights, alternate realities will test how consumers watch sports and athletes train, and player-tracking data will be visualized in the NFL and NBA. If 2017 was the year that leagues started tracking player data, streaming companies started investing […]
