Ben McLemore and the Scaramento Kings have been heavy users of Google Glass during the 2013-14 NBA season. Google Glass has the potential to positively change the player-spectator relationship and expand the way the game of basketball is viewed. A view of the court from the perspective of fans, the mascot, trainers, announcers, or players offers the best insight into the action. From the eyes of a spectator as his drunken partner removes his shirt and shouts obscenities at the opposing team, to Reggie Miller and Kevin Harland joking about Craig Sager’s suit, to the entire team letting their star rookie lead the tunnel run, alone, there are endless possibilities of how Google Glass could increase the viewership of the...
espn.go.com
Joakim Noah may be an All-Star stepping up in place of Derrick Rose, but basketball has always been a team game.The 30 franchises that make up the NBA have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Chicago Bulls. Stay tuned to for ongoing coverage of the #NBADigitalSeries.
Bitcoin and Google Glass are the newest innovations that have enormous potential for the basketball world. Much like the three-second violation, the breakaway rim, or the use of review cameras, the alterations established will forever change the culture of the game. Whether it be big market teams, which rely on reputation, popularity or heritage, or […]
(AP Photo/Nick Wass) John Wall might be leading a re-birth in Wizard Basketball this season, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Washington Wizards. Stay tuned to for ongoing coverage of the #NBADigitalSeries....
Hawks.com
Al Horford may be one of the NBA’s brightest up and coming stars, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Atlanta Hawks. Stay tuned to for ongoing coverage of the #NBADigitalSeries.
