Today, Sun Life Stadium will host both the New England Patriots and a new venture in mobile technology. By partnering with technology giant Qualcomm, the Miami Dolphins are giving their fans a whole new level of fan engagement. Select season ticket holders have been chosen to try the pilot program, which uses Qualcomm’s Gimbal platform, […]
In the beginning, running social media for a sports franchise was easy. Post a game result on Facebook; watch likes accumulate; rinse and repeat. Twitter’s surge in popularity spurred a subsequent increase in fans’ thirst for more content. The explosion of Instagram brought with it a focus to publish high quality images on every network. […]
(Mashable)
The expansion of NFL Play to FourSquare presents an opportunity for the NFL to solidify its relationship with fans in attendance, by giving them the ability to win prizes and contests only available via the app.
FourSquare simultaneously benefits from the $1 billion deal since it is poised to experience more traffic from people who may not have been active users, but decide to download the application in order to enjoy the rewards presented by NFL Play.
(Washington Redskins)
Early this season we took a look at the Washington Redskins during our NFL Tech Series and looked at the additions to FedEx Field as well as the new solar initiative at the stadium.
Well, BizTech Magazine just had an exclusive sit-down with Asheesh Kinra, the Redskins VP of information technology, and Sonny Sun, Redskins IT manager who gave a lot of great insight about the new technology additions that have been added at FedEx Field.
By this point in the NFL season, fantasy football fans can tell whether or not they have a realistic shot of winning their league. The ones who drafted well will soon gain bragging rights. Those that were not that fortunate, the remaining games represent a lost season. Then the overall user experience tends to tail off due to certain individuals not having the same level of interest as draft day.
This reality opens a gulf of opportunities to disrupt the massive vested interest in fantasy sports.
