To all the avid “Snapchatters” out there, in case you were wondering how the people on Snapchat’s Super Bowl 50 story had the live score filtered onto their selfies, they weren’t just getting special treatment. Get The Latest Sports Tech News In Your Inbox! Snapchat has recently added a brand new feature in the form […]
Social media is a powerful force. It can be utilized as a deadly weapon, mighty enough to take the world’s most famous athletes from eminence and adulation and banish them to a life of scorn and irrelevance with just the click of a button. All it took was one photo of Olympic hero, Michael Phelps, […]
Company: Homefield CEO: Griffin Morris Headquarters: St. Louis Missouri 1) What’s your elevator pitch? Homefield turns stadiums into social networks for fans and teams and we create a competitive way for fans to socially interact during games. 2) Problem and Solution Terabytes of data are used by fans at every sporting event posting to Facebook, […]
The UFC is one of the most social sports leagues today, with 93% of their fighters having a registered account on either Twitter, Facebook or Instagram. Twitter is the most popular platform among UFC fighters with 91% of fighters having a verified account. Facebook is the number two most popular platform in the UFC with […]
Using social media to amplify business-marketing means focusing on 3 key areas: Having a targeted social media strategy Understanding how people use social channels (consumer behavior) Making messages authentic and personal Social media strategy isn’t just creating an account; it’s about connecting existing fans and leveraging their passion to reach potential fans. It’s also pivotal […]