Twitter wants to be taken seriously as a major player in sports. The social media site announced new content collaborations on Monday with a number of leagues and sports media companies, headlined by ESPN through an elaborate content and revenue-sharing partnership with The Walt Disney Company. Twitter and Disney said they plan to work closely […]
A relationship born in 2006 continues expanding. Samsung has reached an agreement with Real Madrid to bring exclusive content to the club’s fans via Real Madrid’s official Twitter account, including post-match interviews and behind-the-scenes training footage. “We are delighted that Real Madrid and Samsung bet on Twitter to bring quality video content that is very interesting […]
Twitter and Major League Baseball renewed their partnership to stream weekly games on the social media platform, moving those broadcasts from Friday nights to weekday afternoons. The 2018 streaming schedule begins Thursday, April 5 as the Oakland Athletics host the Texas Rangers and will be followed Tuesday, April 10 with Tampa Bay Rays at Chicago […]
NASCAR and Twitter have announced an expansion of the live in-car streaming broadcast that debuted during last fall’s 10 Monster Energy Cup Series playoff races. For the 2018 season, one ride-along camera will stream on the social media site for five regular season races — beginning July 7 with the Coke Zero 400 at Daytona […]
Major League Soccer and Twitter announced a three-year agreement to stream weekly games and produce additional content, including near real-time highlights and programming on teams, players and major events such as the All-Star Game. This deal includes at least 25 matches per season produced by Univision networks for their Spanish language television audience but will […]
