Ty Lawson may very well be an NCAA Champion and one of the more underrated point guards in the NBA, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Denver Nuggets. Stay...
The AFC West was the only division in the NFL to have three teams make the playoffs. Perhaps this on-field success had something to do with this division getting some decent grades across the board on their social report cards. Between Peyton setting records, the Chiefs surprising the whole league with a 9-0 start, and […]
The NBA Stats page, which was officially opened up to the public in November (this site had been available to the media since February with the requirement of a password), has truly delivered a product that will instill pride in hard core fans and envy in other leagues. This new stats page has absolutely everything. Anything […]
Carmelo Anthony has been the face of the New York Knicks since he was traded to the team from the Denver Nuggets (Arman) Carmelo Anthony may very well be an NCAA Champion and one of the best scorers in the NBA, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and...
Today we continue the handing out of our NFL Social Report Cards with the AFC South. The Texans were a surprise to end up with the worst record in the NFL and their social media execution was unfortunately similar to their on-field play. On the other hand, the Colts not only won the division, they […]
