For many years, the main focus of professional sailors has been weather and wind patterns, as well as route. Sailing Team Germany, for example, partnered with SAP to garner advanced sailing analytics in preparation for the 2016 Rio Olympics. But what about the sailors themselves? Team AkzoNobel used SAP SE’s biometric sensors at the Volvo Open Race […]
He’s known for surfing big waves, a completer of Ironman triathlons, a producer of his own brand of superfood, and now Laird Hamilton is an ambassador of sleep. After a long career supporting health and fitness, Hamilton is dabbling in technology through a new deal to serve as brand ambassador for a company called SleepScore […]
VolleyMetrics, a video and analytical software platform for volleyball coaches and athletes, has been acquired by coaching platform Hudl, which provides similar services for a wide range of sports. In a statement, Hudl Chief Operating Officer Matt Mueller said this will enable Hudl to provide teams at every level — youth, high school, club, collegiate […]
The New England Patriots’ Super Bowl comeback was an instant classic, with the Atlanta Falcons’ late-third quarter lead, 28-3, already a well-worn meme for overcoming insurmountable odds. The stakes of that game, the magnitude of that rally and the unprecedented timing of its conclusion — the first Super Bowl overtime — make that an obvious […]
Having a finger on the pulse of social interaction during a sporting event is crucial. It helps teams, brands and venues alike understand what interests their audience. Social media insights were taken a step further at the recent Army-Navy football game thanks to the Ampsy and Canvs partnership. Ampsy’s specialty lies in aggregating social content from event […]
