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Mike Trout Helps Launch A Hi-Tech Sensor For Baseball Bats

There’s no substitute for practice, but the higher the level of sport, the finer the margins become between good and great. Increasingly, technology is helping the best players maximize this margin. As part of this growing tech trend Zepp and Old Hickory have teamed up with Mike Trout, one of the world’s top baseball players, to produce […]

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Barclays Center Creates A Digital Fan Experience Via Interactive App

The relevance to sports teams of an always on, always connected fan has grown in recent years as Wi-Fi proliferation becomes a reality and the true potential of investing in a comprehensive mobile strategy has crystallised. It’s become commonplace for teams to invest in a mobile app, however, along with a recognition of the Connected […]

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