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Tampa Bay Lightning Partner With Enthrall Sports To Manage Fan Engagement

Sporting events have been competing with technology to keep the attention of fans. But the Tampa Bay Lightning think they have overcome this challenge by partnering with software company, Enthrall Sports. Get The Latest NHL Tech News In Your Inbox! The Seattle-based company develops technology and tools in order to transform the experience during live sporting […]

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The Last Twitter Super Bowl?

It may seem hard to believe, but there was a time when people watched the Super Bowl and couldn’t share their thoughts about the game, the commercials or the halftime show instantaneously on Twitter. The speed at which the Twitter platform has been adopted and embraced by fans, and brands, has been remarkable. Part of […]

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ESPN Makes Move Into Chinese Market With Tencent Digital Partnership

The Chinese market is notoriously hard for any company to enter. A recent survey by the American Chamber of Commerce on Friday found that American companies are facing increasing trouble in China due to antiforeign sentiment, vague labor laws and industrial overcapacity. So, it comes with great surprise that ESPN is able to move into […]

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