Los Angeles Rams running back Todd Gurley was recently named the cover athlete for the 2017 Topps digital trading card app, NFL HUDDLE 2017. The former University of Georgia standout will be featured on the app icon in addition to the splash screen. Gurley, who was the 2015 NFL Offensive Rookie of the Year, will […]
On Friday, digital network Whistle Sports announced a branded content partnership with the NFL to create football-themed social media content, with a specific focus on millennial fans. Whistle Sports’ network of 400 social creators and athletes will create and distribute content to over 257 million aggregated subscribers, fans and social media followers across platforms. “This evolution […]
Major League Baseball in collaboration with new partner AwesomenessTV aired the premiere episode of the YouTube series “Out Of My League” on Monday. The Internet debut of “Out Of My League” is the latest move in MLB’s effort to engage younger audiences. AwesomenessTV is a media entertainment company that specializes in the production of short […]
Swedish technology company Ericsson announced entertainment network BT Sport as its first client for its PIERO Augmented Reality software feature set. BT Sport is a 24/7 sports news television network and website. Since its television debut in 2013, BT Sport has excelled in covering rugby, the UFC, and particularly Premier League soccer. Ericsson’s PIERO Augmented Reality software will […]
The “world’s greatest bar,” as Twitter is commonly referred to, had one of its biggest tests Thursday night. As part of a live streaming partnership with the NFL, Twitter will broadcast 10 Thursday Night Football games over the course of this season. The first opportunity to showcase the live NFL product came as the New York Jets […]