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Whistle Sports Partners With NFL To Create Social Media Content

On Friday, digital network Whistle Sports announced a branded content partnership with the NFL to create football-themed social media content, with a specific focus on millennial fans. Whistle Sports’ network of 400 social creators and athletes will create and distribute content to over 257 million aggregated subscribers, fans and social media followers across platforms.  “This evolution […]

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Ericsson’s Augmented Reality Feature Starts With BT Sport

Swedish technology company Ericsson announced entertainment network BT Sport as its first client for its PIERO Augmented Reality software feature set. BT Sport is a 24/7 sports news television network and website. Since its television debut in 2013, BT Sport has excelled in covering rugby, the UFC, and particularly Premier League soccer. Ericsson’s PIERO Augmented Reality software will […]

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