Viber will become the Official Messaging and Calling App Partner of the Golden State Warriors after parent company Rakuten announced a multi-year partnership for its logo to appear on Warriors jerseys beginning this season. The deal comes after Viber became the official communication channel of FC Barcelona, with the club launching a Viber Public Account […]
Golden State Warriors guard Stephen Curry released a video as global brand ambassador to INFINITI Motor Company this week co-starring his daughter, Riley, to promote new automated technologies from the car brand. As part of a global ad campaign called “Empower the Drive,” announced between Curry and INFINITI shortly after the Warriors won the 2017 […]
The NBA season is looming. With that in mind, SportTechie chatted with the Orlando Magic’s Aaron Gordon to talk about his recent investment in an app called Lucid, a mental training tool that helps build mental faculties such as drive, fortitude and confidence and counts Gordon, Skal Labissiere and Jaylen Brown among its advisors. Gordon […]
Boston Celtics rookie wing Jaylen Brown had a tall task in this past season’s Eastern Conference Finals: guard LeBron James. He was nervous. Guard the greatest player of his generation in the playoffs? During his rookie season? If he didn’t somehow mitigate his pre-game anxieties before tip-off, he’d have already lost half the battle. Brown […]
Golden State Warriors star Kevin Durant is adding to his portfolio, as cloud data management company Rubrik announced Tuesday that the NBA Finals MVP would join its team as an investor and board advisor. A Palo Alto, Calif.-based company founded in 2014, Rubrik provides a Cloud Data Management platform that helps businesses, governments and nonprofit […]
