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Why Snapchat Is The Platform For ESPN’s New SportsCenter Show

BOSTON — Since 1979, SportsCenter has been a pioneer by completely redefining how fans receive their daily sports news. Now, almost 40 years later, ESPN is looking to take their award-winning show to Snapchat — the first time that SportsCenter will be aired on a separate platform. Currently on Snapchat, ESPN has a daily publisher […]

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Chicago Bears’ Prince Amukamara Invests In Opendorse

Like at many schools, freshmen on the University of Nebraska football team need a certain GPA to get out of study hall hours. While it took the majority of the team a little while to achieve the mark, Prince Amukamara remembers a pair of teammates who escaped the hours requirement with ease. “If you got […]

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Eurosport, Snapchat Partner For Mobile Olympics Coverage In Europe

It’s November, and the 2018 Winter Olympics in Pyeongchang, South Korea, are only three months away. Athletes are training vigorously, the host city is planning, and broadcasters like NBC are preparing to cover the 16-day event. In the meantime, another broadcaster, Eurosport, is creating strategic partnerships to reach the millennial audience in the Olympic Games’ […]

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Take Augmented Reality Pics With Bayern Munich’s Robben And Neuer

It’s getting easier to find and meet athletes these days thanks to athlete-centric platforms like Instagram, Facebook Live and Snapchat. But for those who might be half a world away from their favorite teams and players, German football club Bayern Munich has a solution that takes advantage of a different type of technology. Bayern Munich […]

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How Instagram Aims To Change The Face Of Athlete Media

NEW YORK — Tennis icon Serena Williams is casually chatting about how she’s afraid of sharks. Golden State Warriors sharpshooter Stephen Curry is polling fans about which shoes to buy. Green Bay Packers quarterback Aaron Rodgers is orchestrating a scavenger hunt to find free tickets. These are just a sampling of a typical day on […]

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