The Canadian Olympic Committee announced an eight-year partnership with SAS Canada, marking the COC’s first analytics partnership. This agreement also makes the COC the first national Olympic committee to form a long-term partnership with an analytics company, using data to give athletes and coaches an extra advantage in maximizing their performance outcomes. “This one of […]
The International Olympic Committee announced Thursday that Alibaba will become the official cloud services and e-commerce platform services and a founding partner of the Olympic Channel, offering its digital capabilities in a partnership through 2028. With the partnership, Alibaba will help Olympics management operate more efficiently, effectively and securely with its cloud computing infrastructure and […]
Japan closed out the 2016 Rio Olympics in memorable fashion, with Prime Minister Shinzo Abe dressing as Mario during the closing ceremony as part of a video game-themed teaser for the 2020 Olympics in Tokyo. Now the country is hoping to open those next Summer Games in an even more memorable way — by lighting the Olympic […]
Swimming Canada — the Canadian swimming federation — began working with a new Canadian-designed tech-based training device, Swimlytics, last fall. Dr. John Barden, a kinesiology professor at the University of Regina, created Swimlytics to help swimmers increase their efficiency. The small wrist-based wearable was in use before Rio, but Barden was not completely confident his device […]
With PyeongChang 2018 just over a year a way, one of the biggest new Olympic television partners has started discussing how it might implement wearables and biometrics to enhance its multi-platform coverage. Eurosport, owned by Discovery Communications, recently announced its new rights deal with the International Olympic Committee, which makes it the “new Home of the Olympic Games in Europe.” […]
